Why it matters
Chat interfaces are no longer limited to walls of text. In this talk, Liad Yosef and Ido Salomon explain how MCP Apps turn tools into interactive UI inside hosts like ChatGPT, Claude, VS Code, Cursor, and Copilot, letting companies send branded, functional app experiences instead of plain text responses. The session co
My takeaway: Chat interfaces are no longer limited to walls of text. In this talk, Liad Yosef and Ido Salomon explain how MCP Apps turn tools into interactive UI inside hosts like ChatGPT, Claude, VS Code, Cursor, and Copilot, letting companies send branded, functional app experiences instead of plain text responses. The session co